Monday, October 19, 2009

E.P.A

Placing extra and inflexible fitness regimes on already busy people is setting everyone concerned up for failure. In my experience you need to resist a one size fits all approach and try the individualised approach. The only way to do this is empower the busy and often out of balanced PT’s to look for a way that to stop just putting out bushfires and start taking steps to run an efficient business. It flips the thinking but has massive results in terms of you the busy person’s conformance. Use EPA to get you to this point.

See most PT’s think getting busy is a priority and training clients is all they think of. Unfortunately here is the problem. Once you have 10, 15 or 20 clients it’s bushfire season so you can forget even thinking of building a business.

1. Get Emotional. Empower yourself to see why it is you want to plan to build a business into your already busy lifestyle. What is most important to you, health, wealth, lifestyle or even family. Also what are your values?

2. Prioritise You. If you are already busy you will perceive there is no time for you anywhere as training clients will be all you can think of and giving all of your energy to them. Without a structure or plan for you and your business which run congruent, hopefully now you can see how staying in the PT game may be a little bit draining.

3. Be Accountable. Now you are emotionally charge and want to get your business building up and running all that is missing is accountability. It is too easy to say when the time comes I am too busy. So getting accountable means getting a coach or a mentor or even a fellow business owner to keep you moving forward. You will feel less inclined initially to let someone else down than yourself so tap into that mode of thought initially. It will be an initial investment that will pay you back indefinitely.

Everyone is time poor so the last thing you need to do is make yourself busier by just extinguishing bushfires and fixing problems. Stand above the PT crowd and become a star by planning and execute a business building plan starting today.

David Virgo

Wednesday, October 14, 2009

a winning mindset for personal trainers

One of the biggest challenges confronting Personal Trainers is self-belief. There is a saying that best sums up self belief "whether you think you can or you think you can't you are probably right". I know many trainers who would either like to start up a business or take their current business to the next level but there always seems to be something stopping them. More often than not that 'something' is a limiting self-belief. Thinking you might not achieve your goals or that you are not worthy of success will ultimately lead to failure unless you can turn those thoughts around.

My background in sport and fitness instructing has taught me that one of the easiest things in life is to spot a fault. However it is a far harder thing to correct. This same philosophy translates into business and in understanding that limited thinking is probably the cause of why many are not achieving as much from life as they would like, the question becomes - what can you do when suffering from low self-belief?

The first step is to define what success is for you? For me in a business sense it is about achieving a level of financial independence where I can do what I want, with who I want, whenever I want. Coupled with this are goals around maintaining an optimal level of health and fitness, being the best husband and father I can be, as well as a commitment to lifelong learning, and then passing my experience to others through teaching, coaching and mentoring.

Once you have an understanding of what your goals really are it is like having a fog lifted from your life and you are able to see clearly and take positive steps in the direction you want your life to move in on a daily basis. The great business coach Zig Ziglar is famous for saying "the difference between a millionaire and a billionaire is that a millionaire reads his/her goals once a day while a billionaire reads his/her goals twice a day". The key learning point from this quote is about having clarity in what you want to achieve.

Another great tactic for developing a greater self-belief is to ask yourself better questions, i.e when you see someone doing something that you would like to do or achieving a result that you would like to achieve, ask yourself 'what would I have to do or change to make that happen for me?'. When you ask yourself better questions a magic thing happens - you get better answers and uncertainty about whether or not you will achieve your stated goals will often start to disappear.

Your beliefs can create your reality, so forming positive beliefs is the first step to achieving positive outcomes. An example of this philosophy in practice would be to look at a statistic that says 90% of small businesses fail within the first 5 years. Someone with a positive belief system would focus on the 10% of businesses that do succeed and would ask themselves good quality questions about what those 10% of businesses are doing and then modelling a number of their business practices.

One of the ways I have changed my beliefs is to constantly look at people who are doing things better than me and to learn from them. There is real power in associating with people who have achieved what you would like to achieve.

If you have a desire to start your own Personal Training Business and need an injection of self-belief then why not hang around other successful personal trainers in our Business Starter Pack (BSP) Program. The next course starts on Friday November 6 in Melbourne - click here for more details.

Aaron Whear

measuring your wealth

There are many currencies that measure wealth - money is just one of them

As PTs we often get into this business because of the fabulous lifestyle it can deliver....if it's done well. As a PT Plus coach and mentor I often see a different side of PTing. I'm often called on by PTs to resurrect this dream after they have either not enough business (dollar wealth) or their businesses are out of control running their lives causing them to be dirt poor in other areas of their lives.

At PT Plus we measure wealth by a number of currencies. These questions should help direct your attention to other areas in your life that indicate your 'wealth'. Give yourself a mark out of 10 (0 being miserable, 10 being fantastic) for each category.

* Are you fulfilled in your relationships?
* Are you healthy?
* Are you happy with your body?
* Do you have systems in place to manage your health/well being?
* Are you satisfied with your income?
* Do you have a long term financial plan?
* Is your work enjoyable?
* Are you happy where you are living?
* Do you take time out?
* Do you have time for fun/hobbies?
* Do you take adequate holidays?

Being the richest man or woman in the graveyard with no experiences is not a well lived life. If you're not creating wealth in all areas in your life, odds are that you will not be in this business for the long-term. You will join the list of trainers that have been burnt out, unsuccessful, or given it away for a comfortable wage job.

Pick your 3 areas to work on from the questions above and make it a personal priority to get into action and bring these areas up to speed. Get a coach to really help you drive these areas back into balance.

PT Plus is about creating great leaders in the industry. Great leaders are great people. Great people have great careers, relationships and health. At PT plus we pride ourselves in creating great financial wealth for our clients. However, one of my personal joys in my role as a coach is to create wealth in all areas of life for my clients.

If you'd like to have a chat about improving your business wealth and your life wealth please contact me for a no-obligations chat about how we can make you a truly wealthy business leader. Simply email me at business@ptplus.com.au

Dave Liow