Discover how doing less can bring so much more to your business

Three years ago my mindset changed and so did the way I went about my business. My previous mindset of more is better didn't fit in with the healthy lifestyle I wanted to live as I felt my energy levels drop resulting in missing my own training sessions and poor nutrition.

For years I followed this aimless 'work harder' path only to lose the enjoyment of what I did. When I decided to get some professional, proven advice from someone who had been through what I had been through it became the catalyst for change to a lifestyle that allows me to travel and still have my business ticking over. The best place to start is in assessing where you currently are and then putting a strategy around how to free yourself from your business.

Analyzing your business will enable you to get a better understanding of what you are doing well and more importantly where you are deficient. As soon as you develop awareness around your deficiencies your efforts can then be directed at building a better business rather than putting out spot fires on a daily basis.

One of my glaring weaknesses was my involvement in the training side. It needed to be pulled back if I was to honor my perfect week and my strong values of family and health. So I put a strategy around removing myself from training clients; which was challenging as my business model was a boutique, semi personal training model. Clients liked my style and knowledge so my strategy was to bring someone in to train the clients with me and get them used to training under another trainer and literally handing them over to the new trainer.

What's my point? Freeing you up from personal training still allows money to be made but allows you to develop an expanded awareness around your business and highlight the amount of opportunities in the fitness business world waiting to be captured. Working on your business, staying accountable to a plan and honoring your own values are a proven success strategy that will never fail you.

The add, delete, multiply and delete model PT Plus follows will give you the opportunity to firstly identify what you are doing well as what is holding you back. It will highlight what you can multiply in your business to increase income, time, or whatever it is you desire as well as how dividing one small business aspect such as moving from a one to one training model to becoming a semi personal training model can increase the amount of people's lives you affect as well as increasing your hourly rate.

You and I live in an environment that is so conducive to health and wellness yet our population is getting sicker and sicker. Sun, warmth, lots of open spaces and a great economy are what we have in WA so getting your fitness businesses health in order will allow you to make a world of difference to so many lives, not to mention your own. Start working on your business today by requesting your very own business health check.

David Virgo